Need a video making? Look no further than the iPhone in your pocket

A vast majority of all the film related digital marketing projects I have been involved in have something key in common: they were all shot on my iPhone.

Is it because I don’t have the budget for a RED/IMAX camera? Well yes, but also because the iPhone has a sensational camera on it.

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Photoshop inertia and how to slap yourself out of it

Enhancing¬†images in Photoshop is a bit like dancing – there is more than one way to do it, once you’ve found a method you like you usually stick with it forever, and although you often feel what you do looks good… others may not agree.

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